YouTube

 Youtube is a very reliable and accessible application,  this service created in 2005 With Slogan of youtube “broadcast yourself” youtube is a most successful site on the web. At present users watching videos approx. 6 billion hours every month, if a person post their business on youtube then it makes ranking high of every type of business. youtube easily get traffic and it helps to spread the business.

Instagram IGTV

And in the opposition from the youtube, IGTV is also have a high rating. IGTV launched by Instagram in 2018. Instagram igtv is a social networking platform. Users use it to upload their video. This platform get a huge amount of traffic. Instagram is acquired by Facebook in 2012.As stated in this article, you can browse your selection of available deals on smartphones and top brands and explore the cell phone service plans that best suit your needs.

Instagram igtv is also effectively popular which mostly use by people all over the world. People can see your video on igtv who follows you. One billion account registered on Instagram in May 2019.

IGTV working pattern

IGTV facilitates the viewer can watching video more than 15 minutes. Sometime long-hour video can also upload on igtv. People choose igtv for publishing their videos because video stays a long time on igtv until it deleted by their user but the Instagram stories stay only 24 hours.

There is a helpful thing in Instagram igtv viewer can easily see your video through your video content which they have already shown and igtv video present in your feed so you can make your presence on Instagram through social media networking and IGTV content.

Instagram TV is also pretty good because we get all are likely content and we have to search for creators, hashtags. There also have an option for liking and commenting on the video. For more promotion, you can share your video content to Facebook. 

IGTV video specification

• 650mb maximum file size (more than 15 minutes video)
• Minimum resolution of 720px
• MP4 format
• 3.5 frames per second(minimum)
• 9:16 vertical aspect ratio.
• 3.5gb maximum file size (up to one hour video)

How IGTV is beneficial for your business

Instagram offers you to a beneficial way to boot up your business. You can share your video content with your followers which enhances your brand sales rating and video awareness as by the counted that moreover one million accounts are registered, so there is a chance to create more traffic.

After some years everything is on mobile and through mobile so as with Instagram you making a high frequency of product selling.

Regular posting your IGTV video on your Instagram account, create a consistency for your follower that they follow you, here on Instagram IGTV without the follower their is nothing and also your business get nothing growth.

Brand using IGTV

This is a platform you promote your product and service by making an impressive relation with the users you can upload the video on your product and service, you can share your business video content in the Instagram there are some other phases on search option like style, decore, shop and other these also an effective platform for promoting brand’s products of your business.

Youtube working pattern

From starting youtube stands like a first choice for everyone about the video. All around the world, youtube reaches everyone, the reason behind is that it works in most of every language.

Making a video and uploading it very simple on youtube. Easily user creates their own channel and posting. Youtube access on both mobile and laptop. You can like and dislike any video and leave a comment.

In comparison with IGTV, youtube videos are more frequently viral so youtube has this plus point. Most of the people are using youtube from starting and its 30 million daily users watch nearly 5 billion videos daily.

Recently trending topics, categories, keyword, etc. and their content is found by the youtube users. If user wants to watch a video after later so there is an option given in it and also user also saves a video in playlist and youtube recently add a premium for ad-free viewing.

You can also go on live video on YouTube and enable “live” content for creators to their audience.

As we all know that youtube videos also rank high, often viewing in the top 3 organic search so suppoting your business brand with it, youtube is obviously profitable for you and your objective.

YouTube video specification

• Maximum file size 128GB or 12 hours, whichever is less.
• Minimum dimension is 426*240.
• Maximum dimension is 3840*2160.
• Accepted ratio is 16.9 (auto adds pillarboxing if 4:3)
• Skippable video length max. is 12 hours
• Non-skippable video length max. 15 or 20 seconds (30 seconds in some regions)
• Bumper video length max. is 6 seconds.

How YouTube is beneficial for your business

First of all for your YouTube channel and your video consistently increasing viewers and subscribers is must needed because both are the pillar of your business. If your viewer and subscriber are increasing so this means you are in an impressive and successive position in the competitive market.

Youtube work on both mobile and also laptop so you easily operate your channel from both. For every type of business, youtube is a wiser investment of time and resource

The hashtag makes your video content so special and searchable. Youtube is beneficial for business through its reachability you can translate the video in any language, separate your video into the playlist and pay for youtube advertising, sponsored card, bumper ads.

Advertising flexibly enhances your viewer on video. Advertising gives the user a genuine result and makes your video more popular.

These techniques boot up your brand awareness by increasing subscriber and watchers.

Brands using YouTube

Brand marketing through YouTube likes Netflix which has 11.8 million subscribers at present. Videos on Netflix also publish in a variety of languages and users also regularly watch video ads on YouTube.

Every type of brand awareness is surely possible on YouTube, there is a collection of every type of video like education content, fun videos, product promotional.